Comments on: Pandora gets commercials

By: latron

latron — Tue, 26 May 2009 04:32:07 +0000

ad-supported model = very bad idea

By: The Songnumbers Team

The Songnumbers Team — Tue, 31 Mar 2009 17:42:15 +0000

Great info, we DO expect (though) that the ad-supported model WILL work. //keeping our noses down and pushing ahead…
Sincerely,
The Songnumbers Team
PS, we just pushed out BETA 2 of our site!

By: Alexwebmaster

Alexwebmaster — Tue, 03 Mar 2009 10:44:19 +0000

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By: Gates Spaeak Out About MAC » Patti Santangelo’s Teen Son Fights Back With Every Possible Argument Against RIAA Suit

Sat, 03 Feb 2007 01:35:08 +0000

[...] that is built on the Music Genome Project (classifying millions of songs to find similarities) has started streaming audio ads into their feeds. In the past, the company has simply placed ads on their website (as well as [...]

By: » Pandora Goes With Old Intrusive Media Ads To Boost Their New Media Product kizo interesting info

Wed, 31 Jan 2007 07:34:57 +0000

By: Tom Conrad

Tom Conrad — Wed, 17 Jan 2007 02:16:56 +0000

We’ve shared some of our thoughts on this topic over on our blog:

http://blog.pandora.com/pandora/archives/2007/01/pandora_audio_a.html

We’ll continue to follow the thread here of course, but we’d also welcome your comments and feedback on our post as well.

This audio ad in question was a test and the dialog that’s taking place now is exactly the kind of thing we need to help us make good decisions about how advertising on Pandora will evolve. Thanks to everyone that’s participated to this point. Looking forward to the continuing discussion.

Tom
CTO @ Pandora

By: Mary Foust

Mary Foust — Tue, 16 Jan 2007 16:51:02 +0000

I love the Pandora listening experience, but I do not like ads. That is why I pay for satellite radio and listen to NPR. I try to get new music from traditional radio, but the ads keep me push buttons.

I would gladly pay for the Pandora service. Does the $36/per year really cover the expenses and profit goals for the company? It sounds too low. My guess is that currently advertising is better for the cash flow.

What about the Sqeeze box or similar devices? Does Pandora receive a portion of the sale?

Mary
– interested fan…………….

By: Tom Conrad

Tom Conrad — Tue, 16 Jan 2007 05:39:35 +0000

For those that didn’t get to hear the ad, it was 9 seconds long and was recorded in NPR-style: “this station brought to you by…”. This “test” ad played for a small fraction of our listeners after they changed channels for the first time. The ad was setup so that no listener heard it more than once per day.

We do offer a $36/year subscription that removes all forms of advertisement from the experience. It’s certainly not our intent to push people out of the free product and on to the subscription version; we want the advertising to be as unobtrusive as possible. Thanks to all for your valuable feedback.

Tom
CTO @ Pandora

By: Bob W

Bob W — Tue, 16 Jan 2007 01:13:50 +0000

I’d rather see discreetly placed banner ads, or I could deal with ONE audio ad at launch. I might also put up with a nominal ($4.99) sub fee, because they truly have something unique. But don’t mess with my listening experience (although they could add a bit more depth to the songs they play, when I return to one of my artist “stations” I find that it plays the same songs that I heard last time I listened.)

By: Shawn Honnick

Shawn Honnick — Mon, 15 Jan 2007 23:08:18 +0000

I’ll bet the folks at Pandora are working on something less invasive. I still haven’t heard one commercial on Pandora to date and that may be why I am not as miffed about this as some others seem to have gotten.

In any case, they need to experiment. Maybe this was just a test.